Custom Packaging for Sportswear Brands: What to Consider

The product experience does not end when the garment is made. The way it is packaged — the polybag, the tissue paper, the hang tag, the box — is part of the brand story your customer experiences when their order arrives.

Custom Packaging Options

• Custom printed polybags with your brand logo and colors
• Branded tissue paper with your logo or pattern
• Custom hang tags — double-sided, die-cut, with barcode
• Branded cartons for bulk shipments
• Sticker seals with your brand artwork
• Custom inserts — care cards, brand story cards, discount codes

Polybag Printing

The polybag is the first thing your customer touches when they open their package. A custom-printed polybag with your logo immediately signals that this is a premium brand experience, not just a product in a generic bag.

Hang Tags

Hang tags are your brand's first physical communication with the customer. They carry your logo, your brand values, your size information, and your care instructions. A well-designed hang tag adds perceived value to even a simple garment.

Minimum Quantities for Packaging

Packaging items typically have higher minimum quantities than garments — polybags and hang tags are usually produced in runs of 500 to 1,000 units. Plan your packaging budget accordingly and order enough to cover multiple production runs.